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Claudia Hommel
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Cordell Koland
Car Writer
Weekly Reviews
 


2006 Jaguar XJR
by Cordell Koland

The XJR brings all of the best of Jaguar's rich heritage to play in a large
sedan. The XJR combines svelte design and a take-no-prisoners supercharged V-8 engine to offer a fine combination of style and performance.

While we¹re particularly drawn to the XJR, there's a nagging question about the company's future. Jaguar saw its U.S. sales slip by 33.7 percent in 2005. For the first half of 2006, volume has fallen an additional 32
percent. This plunge is almost unprecedented for an established luxury
car
in the present era. Jaguar North America just announced the appointment of Marti Eulberg to the position of executive vice president
of Marketing and
Sales for Jaguar North America. With Jaguar's high market penetration among upscale female buyers, maybe a woman's
touch can right the ship. On the
other hand, Ms. Eulberg's experience
has been selling Volvos. If you think
of Volvo as a sensible shoe, like a Birkenstock, then the Jaguar market may be more related to high-fashion footwear, such as Jimmy Choo or Manolo Blahnik where a list price of several grand is not unknown.

But back to the product. The first XJ was launched in the late 1960s and has been on an evolutionary trajectory since. The model has always been
acclaimed as one of, if not the most beautiful post-war sedan, but has had
its ups and downs in terms of sales and reputation, mostly based on its
reliability. Nevertheless, the SJ sedan is the heart of the Jaguar franchise
and has commanded respect from auto lovers for its sleek lines and
driving
dynamics, even when its mechanical components weren¹t up to industry standards. But under Ford's ownership, the bugs have been worked out and the big Jag can compete with the finest as evidenced by
its high standing in the
J.D. Power and Associates Initial Quality Studies.
 
For the 2006 Model Year, the XJ range expands to six models to give luxury car buyers a broad range of price and alternatives. The short-wheelbase models are represented by the base XJ8 with a base MSRP of $65,000 and supercharged, high-performance XJR, our test vehicle. The long wheel base models include the XJ8 L, Vanden Plas,
Super V8 and culminating with the new
Super V8 Portfolio, with a sticker price of $116,000.

The sleek visual impact of the XJ's body is most apparent in its highly
sculpted side view, the distinct grille and the four round headlights that
are artfully sculpted into the hood as well as the subtle manner in which
the car tapers at both ends into the front and rear fascias. Large,
handsome
19-inch alloy wheels with high-performance tires cap the
exterior design of
the current XJR.

What's outstanding about the XJ sedan is its aluminum structure and the
development of a construction technique based upon the use of self-piercing rivets and advanced epoxy adhesives. The result is a car
that very stiff and
light in weight. The benefit to the driver is a quieter, smoother ride and one completely free of chassis shake or shudder. The XJR is one of the most serene cars on the road, and yet can definitely
hold its own on demanding
mountain roads.

The Jaguar XJR is notable for its refinement and performance. With
400
horsepower on board, it offers effortless acceleration from zero to 60 miles per hour in a scant five seconds and a top speed of 155 mph.

On supercharged XJ models such as the XJR, a new Conti-Teves R Performance system is incorporated featuring ventilated 14.0-inch front rotors and 12.8-inch rears.  The braking system is exceptionally smooth and responsive, among the best I¹ve every experienced.

The one area in which the current XJ series falls short is the design of the
dashboard, center console and instrument cluster.  Although we can laud the fact that Jag does not attempt to overwhelm the driver with an excess of technology, as do the latest offerings from BMW and Mercedes-Benz, the whole assembly of gauges, controls and displays looks very dated and seems to follow no clearly defined organizational principle. A look at the current interiors from Audi and Lexus display elegance and design that
now leaves
Jaguar somewhere in the last century.
 

Vehicle: Jaguar XJR
Price as tested: $84,995
Engine:
         Type: 4.2-liter Supercharged V-8
         Horsepower: 400 @ 6,100 rpm
         Torque: 413 lbs.-ft. @ 3,500 rpm
Fuel economy, automatic transmission
         City ­ 17 mpg
         Highway ­ 24 mpg
Curb Weight: 3,958

 
 
Cordell Koland is an automotive journalist based in California's central
coast. He can be reached at cordellkoland@oakparkjournal.com